us
November 21, 2024

Scaling Social Commerce Share of Voice

How CPC Budgets Win The Next Generation of Shoppers in Social Influence
November 13, 2024

Uncapped CPC Budget Overdelivers on Performance for Adam & Eve

How Adam & Eve uses CPC budgets to exceed ROAS and Profit Per Order goals
November 8, 2024

How to Power Your Q4 Performance with Product Data Feeds

The process is often API-driven and in the absence of optimised product data, up to 80% of products could be invisible. We hosted a webinar session with Intelligent Reach and discussed how to use product data streams to boost your Q4 performance. Here is what we learnt!
October 10, 2024

How Connexity Helped SharkNinja France Increase Sales Revenue by 339% with Optimized Google Shopping Campaigns

How Connexity Helped SharkNinja France Increase Sales Revenue by 339% with Optimized Google Shopping Campaigns
October 4, 2024

Boosting New Customer Growth with Bombas

How Bombas increased new customer rates with Connexity
Bombas Socks
September 20, 2024

From Vanity Metrics to Information Overload: The Evolution of Marketing Analytics

Over the past decade, marketers have transitioned from focusing on vanity metrics to grappling with an overwhelming abundance of data.
September 19, 2024

Capturing the New Generation of Shoppers

Winning Over Millennial and Gen-Z shoppers in a Competitive Market
August 1, 2024

Connexity × Perform[cb] Partnership Case Study

Discover how the partnership between Perform[cb] and Connexity has transformed digital marketing strategies, turning challenges into opportunities and driving double-digit growth in key performance metrics.
March 27, 2024

Guidebook: Online Retailer Insights & Strategies for 2024

How can you meet your audience(s) where they are if their preferred channels and shopping habits keep changing? Learn how to navigate 2024's retail landscape with our four core strategies for online retailers.
March 27, 2024

Guidebook: The Online Publisher’s Guide to SEO

If you publisher high-quality content, it deserves to be discovered by readers! Learn everything you need to know about winning with search with our new guide to SEO
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December 19, 2024

AI in Performance Marketing : The Future of E-Commerce

AI is undeniably reshaping the world, making waves across industries, including e-commerce performance marketing. We ...
November 8, 2024

How to Power Your Q4 Performance with Product Data Feeds

The process is often API-driven and in the absence of optimised product data, up to 80% of products could be invisibl...
August 30, 2024

Winning with CSS: Google’s Perspective

In a recent conversation with Benedikt Kageneck, CSS Industry Manager at Google, we delved into the intricacies of CS...
March 19, 2024

Finding Incrementality: It Starts with Opportunity

This post is an update on our ecommerce incrementality series. It’s a playbook of sorts, with recommendations for h...
NRF 2024: Retail's Big Show
January 22, 2024

NRF 2024: Key takeaways from retail’s big show

Tips to compete and win in this year’s retailer landscape
December 6, 2023

Measuring Incrementality: The Ultimate Guide for Ecommerce Marketers Seeking True ROI

The Ultimate Guide for Ecommerce Marketers Seeking True ROI
September 27, 2023

The Upgrade to GA4 – What We’ve Learned So Far

Connexity worked closely with retail partners to understand what changed from Universal Analytics (UA) to the new ite...
May 8, 2023

Optimizing Retail Ad Models with a Single Source of Truth

Having a SOT is essential for marketers and to the success of the entire organization. “60% of people ranked SOT as...
November 2, 2022

Investing in Performance Marketing During a Recession

Reducing marketing spend is the most logical path during a recession, but there are reasons to not scale down your ma...
April 12, 2022

What the “Open Web” Means For Retailers

Learn about the Open Web, what it means for retailers, and how Connexity is contributing to the movement.
February 8, 2022

Contextual Marketing Comeback?

Contextual marketing is making a comeback? We think of it as more of a resurgence. Learn about contextual marketing, ...
January 14, 2022

The Holidays are Not Over Yet

The holiday does not end on December 31st for retailers. Keep last year's momentum going to reap the benefits of earl...