Sample Success Stories
Explore success stories where the Connexity shopping ad platform delivered exceptional results for retailers
A Sample of Success Stories
READ HERE | eBay > Connexity Delivers ROI and Efficiency
READ HERE | CNET > Maximizing Yield through CPC Budgets
READ HERE | TOMS Shoes > Diversifying Marketing Channels Drives Customer Acquisition and Sales Growth
READ HERE | Tinuiti > Expanding Channel Opportunities Drives New Customer Growth
READ HERE | Ariat International > Adding Incremental Customers and Sales
READ HERE | OTTY > Consistently outperforming other shopping campaigns
Connexity Delivers ROI and Efficiency
“We look at the ROI on incremental spend and the fact that Connexity’s is strong puts you in a very strong position when planning spend with partners. For the UK, Connexity is at the top end of efficiency ratings within the space, which is very positive.”
Partnerships Lead, eBay
Maximizing Yield through CPC Budgets
CNET partnered with Connexity for access to premium CPC commerce content monetization from top retailers. The partnership has enabled CNET to monetize content with product offers from advertisers like Lenovo, Crutchfield, Dell, B&H Photo and more.
Connexity was able to generate 4 million+ shopper clicks from product reviews and comparisons. CNET’s earnings increased 54% YoY, and doubled average earnings per click.
New Customers and Sales Success with Diversified Channels
Amy Larson, Sr. Director of Growth Marketing for TOMS Shoes explains what she values about Connexity and how we’re delivering incremental growth for TOMS.
Expanding Channel Opportunities Drives New Customer Growth
Tinuiti pioneers dedicated shopping and feed programs for some of the largest retailers in the world. While PLAs on Google and Bing have been a staple of Tinuiti’s retail ad services, additional acquisition growth and diversification of engagement were important goals for some clients.
In 2019 Tinuiti partnered with Connexity for our ability to open growth opportunities through exclusive shopping channels beyond their normal PLA spend, including social influence marketing.
Connexity Adds Incremental Value
“Connexity is an amazing source of new customers and incremental sales. We’ve been working with them for 10+ years and Connexity has always been a part of our ecommerce channel mix. They have always been proactive in working with us to achieve and exceed revenue and ROAS goals. The CSE PLA program provides additional exposure on Google and Bing and has proven to be complementary (not competitive) with our direct PLA campaigns.”
Director of Digital Acquisition, Ariat International
OTTY Hybrid Mattress
Connexity shopping ad campaigns resulted in a 7:1 ROAS, a 300% improvement on OTTY’s own direct campaigns. Generating incremental placements, Connexity expanded the reach and visibility of OTTY in shopping ad campaigns. As a full-service provider, Connexity delivered results with no additional work needed from the OTTY team.
“Connexity not only drove an increase in sales for us, it has also helped us to consistently outperform other shopping campaigns. This channel will be an important part of our digital strategy for years to come.”
Digital Marketing Manager, OTTY